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What started in 1984 as a recipe for escaping law school, Janice created the first-ever cookies baked from whole fruits and vegetables. She began selling them all over New York City; from banana chocolate chunk and strawberry white chocolate macadamia nut to eggplant fig walnut oat, Hazel's Homegrown Yucky Cookies were born.

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While the business eventually crumbled under the weight of too much life going on (kids, bills, and parental reality), the delicious dream never died.

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Fast forward forty sweet years. Janice’s loving husband Jeff, barely retired and always an entrepreneur, decided to go for a re-bake! With spatula and original recipes in hand, he fired up the oven and started making the most scrumptiously crunchy chewy fresh-baked yucky cookies in town.

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As he likes to say, “Sometimes life throws you eggplants, and sometimes, you turn them into cookies.”

 

With a hope and hug in his heart, Jeff is determined to put a sweet spot into every yucky day. That’s why he decided to give 10% of profits to people and projects that help the world smile. Whether it’s through our It’s Your Yucky Day contest or a local community cause, Yucky Cookies don’t just taste (really) good — they do a little bit of good too.

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So go ahead. Take a bite.

Life’s messy. Cookies help.

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